Lomography resurrected in London |
04 2008 |
| The Photographer's Gallery is set to showcase its 'London Lomography Thursday' event tomorrow evening (June 5th). Lomography is derived from the seminal 35mm Lomo LC-A camera, which was originally built in Russia but was rediscovered in the 90s by Austrian art students. The camera became hugely popular as a result of its ability to generate casual, snapshot-style pictures which were charmingly unique and on the verge of blurry on occasion. It sparked a popular trend, with users of the cameras being urged to be creative and original with their perspectives and lighting in order to create 'happy accident' photographs. With digital photography now taking over in the film industry, Lomography is beginning to take something of a back seat, but the passion for its expressive tendencies still remains. The event will take the form of a tour across the city, with the organisers pushing the slogan 'Caring is Sharing' and promising 'magical mystery', with photographers invited to capture images of 'fear', 'reflection' and 'a different perspective'. Attendees are welcome to bring their own cameras and exposed film, but for anyone who does not have one, the gallery is offering a ten per cent discount off all Lomography products on the night. Anyone interested in attending the free event should register by emailing London@lomography.com.  |
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